The hugely successful Thomas Cook Brochure Store mobile app has been downloaded over 300,000 times. Produced for iOS and Android, the mobile app allows customers to download, view, bookmark and search any brochure from all of Thomas Cook brands. Unlike many hybrid apps which need a connection to the web, VSIthinking developed a native app for both platforms, enabling it to work offline. This allows users to browse brochures whenever and wherever they want. Thanks to our back office application Thomas Cook is able to import new brochures and set them live on the website in less than ten minutes.